PinnedI Write Content for a Living — Here are 7 Formats That Still Work in Today’s AI-Driven Search WorldIf your organic traffic has dropped over the past 18 months, you’re not alone. With Google rolling out AI overviews in search, content…Apr 30Apr 30
Blog Traffic Tanking in 2025? 3 Top Takeaways From Thriving Brands I Work With (+Action Steps)Over the past year, people and brands are walking away from blogging in droves. For a lot of content teams, traffic is down, budgets are…May 8May 8
This Case Study Didn’t Start With an Interview — It Started With 2,703 ClicksMost case studies follow a similar script:May 7May 7
After Volunteering With CASA, I Know This Defunding Hurts Kids MostFor a year and a half, I volunteered as a Court-Appointed Special Advocate (CASA) through CASA of Central Oregon. During that time, I…May 5May 5
What I’ve Learned Selling My Prineville Home Without a Realtor (So Far)I listed my house just under three weeks ago. It’s a 3-bedroom in the Ochoco Heights neighborhood of Prineville, Oregon on a quarter-acre…May 3May 3
I Took Two Tests to See if I Could Spot Fake News — Here’s What I LearnedWe’ve all scrolled past a headline and thought, That can’t be real… right?May 2May 2
Why One Quiet Blog Post Outperformed 1,000+ Others (and What You Can Learn From it)In a sea of AI-generated content, one blog post I co-wrote continues to quietly outperform almost everything else on a high-traffic site…May 1May 1
How a Case Study Writer Can Help You Close More DealsYou’re already doing great work. Your customers are happy, your product delivers results — but your prospects don’t always know that.Apr 25Apr 25
This is What to Look for in a Case Study Writing ServiceWhen it comes to B2B marketing, there’s one thing that moves the needle more than almost anything else: trust.Apr 19Apr 19
From Blog Posts to Whitepapers: When to Use Different Content Types in Your BusinessNot all content is created equal. A blog post isn’t the same as a whitepaper, and a case study serves a different purpose than a landing…Apr 8Apr 8